Brief
Branding and social graphics for Manchester City legend Sergio Agüero.
The record goalscorer is leaving Manchester City at the end of the 2020/21 season after 10 years at the club. With his departure from the club announced I was briefed to create the ‘Gracias Sergio’ branding.
Many trophies were lifted, records broken and countless memories during Agüero’s 10 year stay at Manchester City, I created a scrapbook theme across the branding, selecting past and present imagery to celebrate his time at City. Assets included social graphics and banners, Instagram carousel, mobile wallpapers and a stadium seat cover.
Socials
The graphics were posted across Manchester City’s social pages on the last Premier League match versus Everton.
They included mobile wallpapers, YouTube thumbnails and Instagram story graphics which were posted across Manchester City’s social pages before and after the Everton match.
Social Carousel
During Agüero’s 10 year stay at Manchester City he won 15 trophies, became the club’s record goalscorer and cemented his place as a City legend.
I created a 10 part social carousel of Agüero’s timeline at City which included key moments such as his dream debut and records he broke in a City shirt. Many trophies were lifted, records were broken and legendary status has been cemented ‘Gracias Sergio’.
